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14-04-2021
Introduction to Electronic Commerce (3rd edition)
Managerial Orientation. Today, EC is going through a period in which enthusiasm for new technologies and ideas is accompanied by managerial considerations like strategy, implementation, risks, and profitability. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to all students–majors and non-majors alike. Real-world Orientation. Extensive, vivid examples from large corporations, small businesses, industries, services, and government and nonprofit agencies from all over the world bring this text’s concepts to life. These examples illustrate to students the capabilities of EC, its cost and justification, and the innovative ways real corporations are using EC in their...
12-04-2021
E-commerce 2013: Business. Technology. Society (9th edition)
Table of Contents Chapter 1: The Revolution Continues Chapter 2: E-commerce Business Models and Concepts Chapter 3: E-commerce Infrastructure: The Internet, Web, and Mobile Platform Chapter 4: Building an E-commerce Presence: Web Sites, Mobile Sites, and Apps Chapter 5: E-commerce Security and Payment Systems Chapter 6: E-commerce Marketing Concepts: Social, Mobile, and Local Chapter 7: E-commerce Marketing Communications Chapter 8: Ethical, Social, and Political Issues in E-commerce Chapter 9: Online Retailing and Services Chapter 10: Online Content and Media Chapter 11: Social Networks, Auctions, and Portals Chapter 12: B2B E-commerce: Supply Chain Management and Collaborative Commerce The next edition: E-commerce 2014: Business. Technology. Society (10th edition)
12-04-2021
Eletronic Commerce 2012: Managerial and Social Networks Perspectives (7th edition)
Table of contents Chapter 1: Overview of Electronic Commerce Chapter 2: E-Commerce: Mechanisms, Infrastructure, and Tools Chapter 3: Retailing in Electronic Commerce: Products and Services Chapter 4: B2B E-Commerce Chapter 5: Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce Chapter 6: Mobile Commerce and Ubiquitous Computing Chapter 7: Social Commerce Chapter 8: Marketing and Advertising in E-Commerce Chapter 9: E-Commerce Security and Fraud Protection Chapter 10: Electronic Commerce Payment Systems Chapter 11: Order Fulfillment along the Supply Chain Chapter 12: EC Strategy, Globalization, and SMEs Chapter 13: Implementing EC Systems: From Justification to Successful Performance Chapter 14: E-commerce: Regulatory, Ethical, and Social Environments Chapter 15: Launching a Successful Online Business and EC...
12-04-2021
PHP and MYSQL for dynamic web sites (4th edition)
About the author Larry Ullman is a writer, Web and software developer, trainer, instructor, speaker, and consultant. He has written numerous highly acclaimed books, which have sold over 300,000 copies worldwide in more than 20 languages. As his readers, students, and co-workers attest, Larry’s strength is converting the technical and arcane into something comprehensible and useful.
12-04-2021
eMarketing: The Essential Guide to Online Marketing
Dave Duarte, founder and director of Nomadic Marketing, UCT Graduate School of Business “WOW! It is an inspiration to see such a well written and truly essential guide to online marketing being written by South Africans! eMarketing: The Essential Guide to Online Marketing should be read and referenced by every smart marketer who is dealing with the complicated world of eMarketing.” Bronwen Auret, Online Marketing Specialist, South African Tourism “The perfect starting point for anyone entering the world of online marketing…. truly impressive.” Stafford Masie, Country Manager, Google South Africa “I’ve known Quirk for many years and it’s very exciting to...
12-04-2021
eMarketing eXcellence
E-marketing impacts all organizations. eMarketing eXcellence shows you how to assess your current use of e-marketing and then develop and resource an effective plan. E-marketing does not exist in a vacuum. Planning must ensure that e-marketing integrates with the marketing objectives and the corporate aims of moving towards e-business. eMarketing eXcellence shows how to develop a plan that achieves this integration. The e-marketing imperative is further indicated by success stories from leading adopters of e-marketing such as Alliance and Leicester, BMW, Dell, CIPD, Diageo, E-consultancy, ING Direct, Tektronix and TUI, who have found e-marketing to be effective and who are substantially increasing their online marketing expenditure...
08-04-2021
E-Business Index (EBI) 2021 will be officially released at Vietnam Online Business Forum
During the first outbreak of the Covid-19 pandemic, in May 2020, the Prime Minister issued Decision No. 645 / QD-TTg approving the National E-commerce Development Master Plan for the period of 2021 to 2025. This decision states that enterprises are the core force in e-commerce application and sets the goal to narrow the gap between big cities and other localities. Accordingly, by 2025, localities except Hanoi and Ho Chi Minh City will account for 50% of the value of B2C e-commerce transactions nationwide. Consecutively, since the publication of Vietnam E-Business Index Report 2016, VECOM has always emphasized the huge difference in...
15-03-2021
2020 work plan
[Da Nang, January 10, 2020] With the agreement of the Standing Board, the Vietnam E-Commerce Association has organized the 6th Executive Board Meeting for the IIIth term in Da Nang. This is an annual event held annually to summarize, evaluate the achieved results and develop and provide additional comments to complete the Work Plan for 2020. This plan is written according to operating direction in term of 2016-2020 approved by 3rd National Congress of Vietnam E-Commerce Association (VECOM), the implementation situation in 2016 - 2019 and e-commerce development practices. Mr. Tran Trong Tuyen - General Secretary of VECOM presented the Work Plan...
10-03-2021
Vietnam Online Import - Export Forum (VOIEF 2020)
Hanoi, July 28, 2020, VietNam E-commerce Association, the Ministry of Industry and Trade and VCCI co-organized the Digital Transformation Forum in the field of goods import and export in Hanoi. This is the second time after 3 years that the Forum has been held and has attracted 500 delegates from state agencies and enterprises related to import and export of goods. Mr. Cao Quoc Hung, Deputy Minister of Industry and Trade, made the statement at the Forum Delivering the opening speech, Mr. Cao Quoc Hung - Deputy Minister of Industry and Trade affirmed that VOIEF 2020 forum was held in the context of...
10-03-2021
Fulfillment Services Forum 2020
TP. Ho Chi Minh City, on November 6, 2020, the Vietnam E-commerce Association organized the Fulfillment Service - Fulfillment Service 2020. This is the fifth year the forum is organized by the Trade Association. Vietnamese electronics and attracts the attention of the community. The first session of the Forum entitled “E-COMMERCE AND FULFILLMENT SERVICES” discusses the inevitable trends of retailers, sustainable logistics solutions and legal considerations. when doing online business and implementing order fulfillment services. Sharing about the development on the Vpostcode national postal and digital map platform for transportation activities, Mr. Le Quoc Anh, Deputy General Director of Vietnam Post, said...
19-02-2021
The 6th Executive Committee Meeting
[Da Nang, January 10, 2020] With the agreement of the Standing Board, the Vietnam E-Commerce Association has organized the 6th Executive Board Meeting for the IIIth term in Da Nang. This is an annual event held annually to summarize, evaluate the achieved results and develop and provide additional comments to complete the Work Plan for 2020. Attend the conference have the Executive Committee members term IIIth; The close members have made a lot of contribution and attachment to the development of the Association over the past time. Especially, at the Conference, there were representatives of Departments of Industry and Trade...
19-02-2021
Vecom and USAID organize communication at Sapo Company about wildlife protection
A crime of wildlife trade on a global scale is increasing at a dizzying pace, posing a serious threat not only to wildlife, the balance of ecosystems, but also significantly affect the sustainable development of the economy and society. Vietnam is now considered a "hot spot" for wildlife trade when it is a transshipment, supply and consumption place for wildlife products. The illegal trade and consumption of African pangolin, rhino horn and ivory in Vietnam in the past decade has shown no sign of abating, but it has become more complicated, pushing these species closer to the brink of extinction. Facing...
