Unitour 2024 at Dai Nam University and Phuong Dong University

Date submitted: 24/10/2024 14:30:00

Unitour 2024 continued its successful journey, making impactful stops at Dai Nam University on October 4th and Phuong Dong University on October 5th. Both events attracted over 250 enthusiastic students from each university, creating an atmosphere abuzz with excitement and engagement.

Unitour, a key component of the Digital Business Contest 2024, bridges the gap between students and businesses, providing valuable learning opportunities in entrepreneurship and business development. These events typically feature a range of activities including insightful seminars, recruitment fairs brimming with opportunities, skill-enhancing workshops, and dynamic networking sessions with accomplished entrepreneurs. In 2023, E-Unitour, held for the first time across 15 universities within the E-commerce Training Network, engaged over 10,000 students, faculty members, and business partners. Building upon this success, Unitour 2024 expands its reach to encompass nearly 23 universities under the theme "Catch the Trend - Lead the Future." This year's events go beyond simply connecting students with businesses; they encourage young minds to embrace emerging trends in the dynamic landscape of digital business. With diverse activities, Unitour 2024 promises to be an enriching and inspiring experience, equipping students with essential knowledge and skills to confidently shape their futures.

 UNITOUR 2024 at Dai Nam University

 UNITOUR 2024 at Phuong Dong University

The resounding success of Unitour at both universities underscores the program's value, unlocking numerous opportunities for students as they embark on their career exploration and development journeys. These experiences will undoubtedly serve as stepping stones to a brighter future. Co-organized by the Vietnam E-commerce Association (VECOM) and Dai Nam University, the UNITOUR program, themed "Career Orientation in Business - Management in Digital Business Trends," provided freshmen from the Faculty of Economics and Management with a comprehensive overview of digital commerce and career guidance. The program also aimed to ignite the spirit of innovation and entrepreneurship among Dai Nam University students.

"In a rapidly evolving and dynamic market, keeping pace with emerging trends is essential," stated Assoc. Prof. Dr. Truong Duc Thao, Dean of the Faculty of Economics and Management at Dai Nam University, during his welcome address. "Unitour is not merely a platform connecting students with businesses; it's an arena for young minds to express their passion, seek knowledge, and develop vital skills for their future."

 Assoc. Prof. Dr. Truong Duc Thao, Dean of the Faculty of Economics and Management at Dai Nam University

At Phuong Dong University, Mr. Do Thanh Binh, Head of the E-commerce Department, emphasized, "This program offers a valuable opportunity to learn from experienced speakers and participate in insightful seminars and workshops. Here, you will gain practical knowledge and essential soft skills, providing a solid foundation for your entrepreneurial endeavors and future career development. I encourage you to maximize this opportunity, engage with entrepreneurs, network, and accumulate invaluable experiences. This event is not only a platform for learning but also an opportunity to assert yourselves and explore new directions."

 Mr. Do Thanh Binh, Head of the E-commerce Department at Phuong Dong University

This edition of Unitour attracted a distinguished lineup of organizations such as VNNIC, Nhan Hoa Software - Mat Bao, DOPPELHERZ, Vinalink, Haravan, and BSH, creating a dynamic and energetic atmosphere buzzing with interaction. The presence of these leading brands not only brought a wealth of knowledge but also created invaluable networking opportunities between students and seasoned industry experts. Interactive activities and engaging discussions flourished, encouraging participation and the sharing of practical experiences, equipping students with essential tools for their future careers.

Ms. Nguyen Thi Phuong Linh, a representative from the Vietnam Internet Center (VNNIC), under the Ministry of Information and Communications, delivered a captivating presentation on "TIPS to Own an Impressive Personal Brand." She emphasized the importance of defining one's core values, effectively leveraging social media for self-promotion, building a strong network, and continuously updating one's knowledge. Her insights provided students with a clearer understanding of building a strong personal brand, equipping them with essential tools to thrive in the competitive job market. The presentation received overwhelmingly positive feedback, encouraging students to apply the shared tips in real-life scenarios.

 Ms. Nguyen Thi Phuong Linh, a representative from the Vietnam Internet Center (VNNIC), under the Ministry of Information and Communications

In her insightful presentation on "Secrets to Effectively Managing Student Time," Ms. Tran Thi Anh Nguyet, Marketing Director of Saigon - Hanoi Insurance Corporation (BSH), shared invaluable tips to help students optimize their time management skills. She emphasized the importance of setting clear goals, prioritizing academic pursuits, honing essential skills, and engaging in enriching extracurricular activities. Through practical and easy-to-apply methods, Ms. Nguyet encouraged students to enhance not only their academic performance but also their overall personal development.

 Ms. Tran Thi Anh Nguyet, Marketing Director of Saigon - Hanoi Insurance Corporation (BSH)

In the context of the booming digital business landscape, Mr. Vuong Manh Hoang, Digital Marketing Lecturer at Vinalink and CEO of Tri Tue So, shared emerging trends in this field and the exciting opportunities they present for students. According to Mr. Hoang, the rapid shift to online platforms and the rise of AI technology are reshaping traditional business models. Companies are increasingly focused on optimizing customer experience through personalization and automation. This creates numerous opportunities for students, particularly in areas such as digital marketing, data analytics, and content creation. Furthermore, the exponential growth of e-commerce platforms and social media platforms has created a high demand for talented individuals skilled in managing and optimizing online channels. Mr. Hoang encouraged students to equip themselves not only with specialized knowledge but also with essential soft skills, such as effective communication and teamwork, to thrive in a diverse and dynamic work environment.

 Mr. Vuong Manh Hoang, Digital Marketing Lecturer at Vinalink and CEO of Tri Tue So

The event featured lively panel discussions, providing a dynamic platform for students and businesses to connect, exchange ideas, share valuable experiences, and explore emerging trends shaping the business world. Reputable speakers from leading companies and industry experts gathered to discuss the challenges and opportunities facing young people in today's digital economy. Topics covered included the strategic importance of omnichannel marketing, building a strong personal brand, and the innovative application of technology in business. Real-life stories and invaluable lessons from young KOLs and KOCs served to inspire students, encouraging them to embrace creativity and take a proactive approach to their career development. The panel discussions not only broadened students' knowledge but also fostered a valuable networking space where they could confidently ask questions and receive insightful feedback from seasoned professionals. This provided a unique opportunity for attendees to acquire essential skills and build lasting connections within their chosen industries.

Panel discussion at Dai Nam University

 Panel discussion at Phuong Dong University