UNITOUR 2024 at University of Economics Ho Chi Minh City and Hong Bang International University

Date submitted: 19/11/2024 22:11:00

The Unitour 2024 program was a resounding success in Ho Chi Minh City, with impressive stops at the University of Economics Ho Chi Minh City on October 28th and Hong Bang International University on October 29th. This event was not merely a networking opportunity but also a valuable chance for students to learn about academic programs and career development.

At the University of Economics Ho Chi Minh City, the program attracted over 500 students, creating a vibrant and enthusiastic atmosphere. Students not only listened to presentations from prestigious speakers but also participated in engaging interactive activities, expanding their knowledge and connecting with one another. Following the success at the University of Economics Ho Chi Minh City, the event at Hong Bang International University also drew over 700 student participants. The activities there were not only diverse but also highly practical, equipping students with essential skills and knowledge for the future.

 Unitour at University of Economics Ho Chi Minh City with over 500 students in attendance

 Unitour at Hong Bang International University

The success of the Unitour program at both Hong Bang International University and the University of Economics Ho Chi Minh City not only affirms the value of the event but also opens up valuable opportunities for students in their journey of self-discovery and career development. The rich experiences gained by the students in the program will undoubtedly serve as a solid foundation, boosting their confidence for the future. In their welcoming remarks at both universities, the leadership emphasized the importance of grasping new trends in the context of an increasingly developing and rapidly changing market. A representative stated, "Unitour is not just an event connecting students and businesses, but also a forum for young people to express their passions, seek knowledge, and develop essential skills for the future." The event created a creative and interactive space where students could network, learn, and exchange ideas with experts in various fields. This not only broadened their horizons but also equipped them with useful tools to face future career challenges.

 Prof. Dr. Nguyen Khac Quoc Bao

Vice President of University of Economics Ho Chi Minh City delivering welcome remarks at the event

 Assoc. Prof. Dr. Nguyen Huu Huy Nhut

Vice President of Hong Bang International University delivering welcome remarks at the event

Opening the program, Ms. Tran Thi Van – Specialist, General Services Department, Vietnam Internet Center, Ho Chi Minh City Branch – Ministry of Information and Communications, shared that personal branding is not only an important factor but also an integral part of the career development journey. Especially in the field of e-commerce, building an impressive personal brand helps individuals stand out from the crowd and attract the attention of employers and customers.

Ms. Tran Thi Van

Specialist, General Services Department, Vietnam Internet Center

Ho Chi Minh City Branch, Ministry of Information and Communications

In the era of Industry 4.0, digital marketing has become an indispensable part of every business strategy. With the rapid development of social networks, artificial intelligence, and data analytics, we are witnessing dramatic changes in how we approach and interact with customers. In the second presentation, Ms. Dinh Mong Kha – CEO of VietGuys – Founder of The Master Channel shared the latest trends, such as video marketing, personalized customer experiences, and the role of influencers in the context of Industry 4.0 and digital marketing.

 Ms. Dinh Mong Kha – CEO of VietGuys – Founder of The Master Channel

Continuing the program, Ms. Dang Thuy Trang – Head of Public Affairs, Grab Vietnam, shared a case study on Grab, highlighting the challenges, opportunities, and strategies Grab has adopted to adapt to the current digitalization trend.

Ms. Dang Thuy Trang – Head of Public Affairs, Grab Vietnam

In an increasingly competitive job market, understanding the factors that make you stand out to employers is crucial, especially in the rapidly growing field of e-commerce. Mr. Duong Minh Thong – CEO & Founder of Lyon Agency, shared insights on the factors that help students catch the eye of recruiters in the e-commerce field through the topic "Multi-channel Personal Branding Strategy for Young People."

 Mr. Duong Minh Thong – CEO & Founder of Lyon Agency

In the increasingly competitive job market, grasping the factors that help you stand out to employers is crucial, especially in the rapidly growing field of e-commerce. And through the presentation from the representative of BSH, students gained insights into managing their time effectively.

Ms. Tran Thi Anh Nguyet

Marketing Director, Saigon – Hanoi Insurance Corporation (BSH)

In the discussion session, students enthusiastically asked many questions and exchanged ideas with the speakers. Many interesting issues raised by the students were thoroughly addressed by the speakers, providing them with multifaceted perspectives on various situations.